Heads up, everyone! Today’s post is not your usual sugar-filled recipe, but rather one aimed at fellow bloggers (or for those curious about blogging!) for avoiding blogger burnout. I’ve switched to a once per week posting schedule, so your next sugar hit will be coming a week from now, next Monday. Enjoy!
1. Plan an editorial calendar
If you’re anything like me, you’re lost without organization. And when I’m lost, I suffer from blogger burnout. Even for the most mentally sharp and forever prepared among us, you’ll need a properly organized editorial calendar if you’re committed to quality blogging.
An editorial calendar is a forecasted calendar of what recipes you want to post and when. This is especially helpful for syncing seasonal and/or holiday-themed recipes around specific dates. For example, if Christmas is coming up, start planning to post Christmas recipes beginning in mid to late November. People will be browsing Pinterest and other websites to brainstorm Christmas meals and food gifts and your recipe might be the perfect one for them.
Typically, I forecast my editorial calendar 3-4 months in advance. I do this to keep it manageable while being flexible to holidays I forgot to add in and any recipe ideas that pop into my head. While some bloggers use an actual calendar, I prefer a colour-coded Sheets document (the online and free Google version of Microsoft Excel) to keep everything organized….